There were changes in the ratings among the sports format radio stations in the Miami/Fort Lauderdale market. The top three competitors in the region showed increases over the previous period.
Sports Talk 790 The Ticket WAXY-AM rose from a 0.8 to a 0.9 in May and finished alone or tied on top for the fifth straight month. The use of ESPN Radio broadcasts of the NBA Playoffs and Major League Baseball helped.
Miami Sports Radio 560 WQAM-AM saw an increase from a six-year low of a 0.5 to a 0.6 in the period. They accomplished this with their weekday lineup and no game broadcasts during the month.
Miami Sports 940 WINZ-AM moved up to a 0.3 after five consecutive months with a 0.2 rating. The addition of The Greek in mid-afternoons has helped the station even with the bad start by the Miami Marlins.
640 The Hurricane WMEN-AM stayed at a 0.1 for the fourth consecutive period. The impressive start over the first two months of the regular season by the New York Yankees has caused a local buzz.
Tuesday, June 11, 2019
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