WBZT-AM has flipped their format from a brokered talk/business format to a sports talk format on Monday. The station will be known as Sports Radio 1230 The Zone.
They become the fourth sports radio station in the West Palm Beach market. WBZT joins ESPN West Palm 106.3 WUUB-FM, 640 The Hurricane WMEN-AM and ESPN Deportes 760 WEFL-AM.
WBZT will be an affiliate of the Defo Show with Jeff DeForrest which is a morning program based at Miami Sports Radio 940 WINZ-AM. The rest of their lineup will be piped in from CBS Sports Radio. The radio station is currently the West Palm Beach affiliate of the Miami Marlins Radio Network.
Monday, July 31, 2017
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